問題文
A grocery chain gives a strategy designer eight weeks and a team of three to work on a complex, ambiguous problem about shrinking basket sizes. Which activity belongs to scoping rather than to framing?
選択肢
- Interviewing shoppers in three store formats to understand how they decide what to put in the basket, and synthesizing those observations.
- Deciding which weeks are spent on discovery, who joins for which sessions, and what the team will hand over at the end.
- Writing the sentence that pairs the business objective with the shopper problem, and then testing whether it produces several distinct directions.
- Listing the adjacent problems that the project will deliberately exclude, so that the boundary of the challenge is fixed before exploration begins and the team knows what to set aside.